"The future of our planet depends on our ability to devise sustainable solutions through entrepreneurship. These practical examples of leadership show how companies can benefit from ethical business practices."
- Sir Richard Branson, Chairman Virgin Group
"If you feel that your business requires you to choose daily between your conscience and your responsibility to your shareholders, you need to read Mark Lefko's book. It’ll show you how to conduct business in a way that allows you to sleep at night, and just as important how to justify your decisions to your investors."
-Paul Polman, CEO Unilever
"Mark Lefko was my CEO coach for nine years at Patagonia, and during that time I saw first-hand his passion for sustainability and leadership. With this book, he challenges other business leaders to discover how they can profit by sharing that passion.
-Casey Sheahan, Former CEO of Patagonia
“Sustainability is at the forefront in our minds. This book makes the seemingly complex theory of Global Sustainability easy to understand, and demonstrates that it isn’t just some vague concept—it’s a sound, necessary business strategy.”
-Ann Sherry, CEO Carnival Australia
"After reading this book you’ll understand how your company’s well-being is inextricably linked to that of your customers, your suppliers, your employees and the communities they live in. You’ll also gain an appreciation of how these matters are interconnected and how you can benefit from working at those intersections."
-Andrew Liveris, Chairman & CEO The Dow Chemical Company"
"Mr. Lefko’s inspiring and enlightening book must be required reading in every business school program! It neatly dispenses with the ‘people vs. profit’ dichotomy that has caused so much human misery for the last hundred years, and suggests a better, more profitable, more sustainable way of doing business."
-Adlai Wertman, David C. Bohnett Professor & Founding Dir. of USC Marshall Brittingham Social Enterprise Lab
"Through nine easy to understand and clearly articulated best practices Mark Lefko, in his new book, not only shows the way leaders can create sustainable businesses all over the world but how that in doing so they can positively increase their triple bottom line."
-Robert ter Kuile, Global Head of Sustainability, Fossil Group