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Smart businesses care
about Global Sustainability.
Featuring in-depth interviews of 21 leading CEOs, Mark Lefko’s book examines this vital subject from the perspective of today’s most influential business leaders.
Available at Barnes & Noble and Amazon.com as well as many local bookstores.
Mark's Published Articles
Why Trust And Equality Are The Pillars For A Sustainable Business
Employees who feel secure in their jobs, who feel respected and trusted, will go to surprising lengths to earn and keep their employers’ respect. In short, happy employees are more productive employees.
I interviewed CEO Marc Benioff and asked why Salesforce thinks that building trust with its employees matters. His reply was...
Sustainability: It’s More Than Just Being Green
Ask your colleagues to define what sustainability means and you’ll get a lot of responses related to environmental consciousness or “going green.” But that definition sells sustainability short.
To make decisions for a company to embrace global sustainability, a business leader must practice what is called sustainability leadership - leading with the awareness that every transaction has an impact on people, planet and profit...
How Community Connections Can Drive the Long-Term Sustainability of Your Business
Giving back to the communities that supply your business with labor and raw materials isn’t just a matter of ethics or public relations; it’s a wise business practice.
Taking care of the people who live and work in your company’s shadow ensures the long-term sustainability of your supply chain and improves the quality of the talent pool that may someday produce your best and brightest employees...
How Long-term Thinking Leads To Sustainable Decisions
There's too much focus on short-term results in business today. Striking a balance between short-term earnings and long-term investments requires courage on the part of CEOs and business leaders.
I interviewed Paul Polman, CEO of consumer products giant Unilever, who has shown that kind of courage. On the day he became CEO he abolished quarterly profit reporting...
1 to 1 CEO Coaching
With C-suite experience in multiple industries, Mark brings the personal integrity and honesty you would expect from someone who has provided counsel to some of the top CEOs.
Speaking Engagements
Keynote topics range from sustainability and leadership to unlocking the power of your team. Mark's prevailing message of "do well while also doing good" is always commercially valuable.
Video: Sustainability Leadership
When companies focus on embracing sustainable practices that benefit people and the planet, they also help grow profits. Watch the video for an overview on sustainability leadership in today's world.
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